The first step in becoming
media literate is awareness. The activities here will help you learn the concepts,
techniques, and strategies you need to view media more critically. We will
be looking at advertising, in particular.
Lessons
- Read "Skills and Strategies
for Media Education." Highlight main ideas.
- Read "Hey, Kid, Buy
This" and answer questions.
- Get handout on selling techniques
and basic appeals in advertising. Use these to analyze
two magazine ads with a partner. You will also need this handout and
the website below for your Advertising to Kids project.
Extension
Review Basics
of Media Literacy